Analysis of Data
Analysis of Data for your company
Companies every day have more data sources: Google Analytics, Facebook Insights, Newsletters data, Google Adwords, SEMrush, data from your CRM ... At Novicell we create dashboards for companies. These are personalized panels that we created as a result of previously understanding your business and your needs, with the aim of providing you with the most convenient and agile digital tool to visualize, analyze data and make reports in your company.
A dashboard or panel will allow you to optimize your time and not have to periodically enter each tool to consult the data and enter it in an excel. If you centralize the most relevant data in a single scorecard, you can streamline decision making.
Analyzing data is essential in any digital strategy. If you do not measure, analyze and quantify, you will not know what actions to improve to achieve your objectives.
Uses of data analysis:
Marketing: data analysis has been used mainly to predict the behavior of consumers, even to qualify.
Human Resources: data analysis is also very useful within the company to maintain a good working environment, and outside of it, qualifying potential employees.
Academics: Like companies, data analysis is also present in education, it serves to select new students and to measure the performance of students.
The analysis of data is a very big issue, however, there are two large families that can be used to classify them.
Data analysis techniques:
Qualitative data analysis: The data are presented verbally (sometimes in graphs). It is based on interpretation. Its most common types are open interviews, discussion groups and observation groups.
Analysis of quantitative data: The data are presented in numerical form. It is based on tangible results.
UNDERSTAND YOUR BUSINESS
Thanks to our network of professionals who contribute their experience in many areas, we propose key points to understand your business, an Internal QuickScan then External Benchmarking to analyze and set the strategy to follow.
STRATEGIES AND RESULTS
At this stage we are already clear about the context in which your business is developed, and we implement the AI METHOD and set the strategy with the objectives to be achieved.